There are many critical factors you need to take into consideration to design a good and effective web site, and that is why having a well-designed website can help build trust and encourage visitors to take action. A good website helps in creating an excellent user experience. As part of your job, ensure that your website design is optimized for usability (form and aesthetics) and easy to use.
Here are four important tips that can help you Design a Good and Effective Web Site :
- Define The Objective
Your website should be tailored to the needs of your users. A simple and clear intent on all pages will keep users interested in your offer.
What is the purpose of your website? Are you sharing factual information as a guide? Is it an entertainment site like sports insurance, or are you selling a product to users? There are many different purposes websites can serve. The primary goals common to all websites;
Describe the experience
– Sales and after-sales service
- Simplicity
Simplicity is the best way to provide a good user experience and ease of use of your website.
Essential factors in achieving simplicity:
Color
Color can convey messages and evoke emotional responses. Finding a color palette that matches your brand will allow you to influence customer behavior towards your brand. That is why your color selection should be less than five colors. Complementary colors work very well. Pleasing color combinations increase customer engagement and improve user well-being.
Typography
Typography plays a vital role in your website. It draws attention and acts as a visual interpretation of the brand voice. Fonts should be legible and use no more than three different fonts on a page.
Images
Images are all visual aspects needed in communicating a clear message. This includes photos, illustrations, videos, and all graphic forms. All images should be expressive, reflect the spirit of your business, and show your brand’s personality. Much of the initial information we use on websites is visual. We must give the first impression that high-quality images are used to give the impression of professionalism and confidence in the visitor’s mind.
Navigation
Navigating your site is key to retaining visitors. Navigation is a system used on websites where visitors interact and find what they are looking for. If site navigation is confusing, visitors will give up and see what they need elsewhere. Most importantly, navigation should be simple, intuitive, and consistent across all pages.
- F-shaped reading
The F-based template is the most common way visitors display text on a website. Eye-tracking research has shown that most people see it at the top and left of the screen. The F-shaped design mimics our natural reading habits in the West (left to right and top to bottom). An effectively designed website will work with the reader’s natural image as they navigate the website.
Visual Hierarchy
Visual hierarchy is an essential visual element in any web design project. It tells people where to look and what is most important on the screen or in print. The decentralization system gives readers the feeling of reading documents from start to finish, using visual cues.
In Conclusion, a good website design is made up of several elements which any web designer should pay attention to, such as consistency, colors, typography, images, simplicity, and functionality.
Take Action Step:
by Elmer Diaz, founder and curator of the All Done 4U Outsourcing blog, a web development, and marketing agency that specializes in Authority websites, online marketing, and automation with a unique focus on People, Processes, and Profits for your business.
Let me ask you for two simple things;
#1, Take a moment and comment below (Agree/Disagree?).
& #2 – if you are not a member of this Community yet – “Subscribe” by just leaving your email on the blue bar above, or clicking on the box when you leave your comment below.